Challenges ahead for China's potentially lucrative music industry
China is home to more than 950 million mobile internet users, who are creating a huge demand for quality digital music. [Photo: baidu.com]
It's no doubt that China looks like an Eldorado for people working in the music industry: 1.4 billion inhabitants and their ever-improving living standards.
Currently, the country is home to more than 950 million mobile internet users, who are creating a huge demand for quality digital music.
Trying to tap into such market potential, a great many domestic and foreign music companies are presenting a variety of music choices for the online consumers.
But profits seem to be evading them at the present.
[The audio clip is from our weekly features program Life Upclose, produced by CRI. You can get the complete audio by searching "Life Upclose" in the Apple Podcast.]