£2 billion of British goods coming to JD.com

Rupert Reid Sino.uk Published: 2018-02-06 16:37:25
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JD.com makes a massive commitment to British products.

"From luxury British couture and tea, to chocolate, beauty products, home appliances and other items, UK products have gained popularity in China in recent years."

"To meet this growing demand, JD.com, China's largest retailer, has announced plans to sell £2 billion of UK goods to Chinese consumers in the next 2-3 years."

That's according to a British government press release about a massive commitment by the Chinese e-commerce giant.

The news comes after we reported in 2017 that Richard Liu had been on 'a shopping expedition' to the UK, looking for British brands to stock in China. [Photo: Pixabay]

The news comes after we reported in 2017 that Richard Liu had been on 'a shopping expedition' to the UK, looking for British brands to stock in China. [Photo: Pixabay]

The release goes on to say that a new agreement between JD.com and the British Government's Department of International Trade (DIT), is focused on making it easier for British companies to access the China market via JD.

The news comes after we reported in 2017 that Richard Liu, the head of JD.com, had been on 'a shopping expedition' to the UK, looking for British brands to stock in China.

The nature of what JD.com has to offer to British businesses has the potential to revolutionize the trade of goods between the two countries, especially for smaller and medium-sized companies.

Selling in and to China is fast becoming the number one export aim for firms around the world. However, in the UK, some companies are still uncertain about the best way to do this. Specialist advice and translation can be prohibitively expensive, along with the physical costs of exporting products long distances.

JD.com is offering companies a simplified process, with assistance when it comes to many of these hurdles. The attraction is obvious - and could well be mutually beneficial to both JD.com and countless British companies.

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