课本不得夹带商业广告 Education ministry forbids commercial ads in school textbooks

The Ministry of Education has banned commercial advertisements(广告 guǎnggào) from middle and primary school textbooks, it said last Thursday.

An advertisement at the bottom of a diploma for a kindergarten student in Dazhou, Sichuan Province. [File Photo: IC]

Links(链接 liànjiē) or QR codes(二维码 èrwéimǎ) for supplementary learning materials are also not allowed(允许 yǔnxǔ), it said.

The ministry encourages(鼓励 gǔlì) the publishers to provide free(免费的 miǎnfèi de) digital audio products matched(配套 pèitào) with textbooks(课本 kèběn) on the Internet.

重点词汇 Key Word:

广告 adervetisement; commercial

• Duōme yǒu chuàngyì de guǎnggào.
  多么有创意的广告。
  What a creative advertisement.

• Gāi gōngsī zài guǎnggào shàng huāle hěnduō qián.
  该公司在广告上花了很多钱。
  The company has spent a lot of money on advertisement.