Animation: A bumpy ride for US made cars

CGTN Published: 2018-09-05 18:06:02
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I am a car produced in the United States. These days it’s getting harder for me to join my peers across the Pacific Ocean to reach the world’s largest car market – China. That’s because now I am subject to a 40 percent tariff if I want to enter China.

You see, it didn’t have to be this way. We were ecstatic in May when China announced that it would lower tariffs on auto imports from 25 to 15 percent starting the first of July. That enthusiasm turned out to be short-lived as the US escalated trade tensions with China.

I am quite concerned as China is not only the world’s largest auto market, but also the second most popular destination for US made cars right after Canada. But then again, I never had much trouble going to the “Great White North.” All I need to do is simply roll across the border…and voila! But China being the second largest export market for US made cars, now that’s a feat!

In fact, from 2010 to 2017 exports of US made cars to China grew a whopping 240 percent! That makes China one of America’s fastest growing destinations for auto exports. In 2017, America shipped 1.6 billion US dollars more in new passenger vehicles to China compared to all of the European Union countries combined. China is an auto market where I don’t want to lose momentum.

That enthusiasm turned out to be short-lived as the US escalated trade tensions with China. [Photo: CGTN]

That enthusiasm turned out to be short-lived as the US escalated trade tensions with China. [Photo: CGTN]

But now, US made cars are at a disadvantage versus peers from other countries. A car from say Germany or Japan pays a tariff rate that is 25 percentage points less compared to me. In July, when China’s counter duties on the US came into effect, European and Japanese car shipments to China grew at a much faster pace compared to American ones. The value of cars and car parts from Europe shipped to China more than tripled that of the United States in July!

As a sturdy American made car, I feel kind of blue. Chinese consumers seem to really like me. Look no further than General Motors. Although many GM cars are produced in China, 2017 marked a sixth straight year in which China has been GM’s top retail market!  I don’t know what the future holds for me, but how much might I lose out at the expense of cars from other countries? 

Script writer & Voice-over: Michael Wang

Animation consultant: Luo Qing

Animation director: Su Yi

Animation producers: Wu Xiao, Song Yuhan, Yuan Min

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LU Xiankun Professor LU Xiankun is Managing Director of LEDECO Geneva and Associate Partner of IDEAS Centre Geneva. He is Emeritus Professor of China Institute for WTO Studies of the University of International Business and Economics (UIBE) and Wuhan University (WHU) of China and visiting professor or senior research fellow of some other universities and think tanks in China and Europe. He also sits in management of some international business associations and companies, including as Senior Vice President of Shenzhen UEB Technology LTD., a leading e-commerce company of China. Previously, Mr. LU was senior official of Chinese Ministry of Commerce and senior diplomat posted in Europe, including in Geneva as Counsellor and Head of Division of the Permanent Mission of China to the WTO and in Brussels as Commercial Secretary of the Permanent Mission of China to the EU. Benjamin Cavender Benjamin Cavender is a Shanghai based consultant with more than 11 years of experience helping companies understand consumer behavior and develop go to market strategies for China. He is a frequent speaker on economic and consumer trends in China and is often featured on CNBC, Bloomberg, and Channel News Asia. Sara Hsu Sara Hsu is an associate professor from the State University of New York at New Paltz. She is a regular commentator on Chinese economy. Xu Qinduo Xu Qinduo is CRI's former chief correspondent to Washington DC, the United States. He works as the producer, host and commentator for TODAY, a flagship talk show on current affairs. Mr. Xu contributes regularly to English-language newspapers including Shenzhen Daily and Global Times as well as Chinese-language radio and TV services. Lin Shaowen A radio person, Mr. Lin Shaowen is strongly interested in international relations and Chinese politics. As China is quite often misunderstood in the rest of the world, he feels the need to better present the true picture of the country, the policies and meanings. So he talks a lot and is often seen debating. Then friends find a critical Lin Shaowen criticizing and criticized. George N. Tzogopoulos Dr George N. Tzogopoulos is an expert in media and politics/international relations as well as Chinese affairs. He is Senior Research Fellow at the Centre International de Européenne (CIFE) and Visiting Lecturer at the European Institute affiliated with it and is teaching international relations at the Department of Law of the Democritus University of Thrace. George is the author of two books: US Foreign Policy in the European Media: Framing the Rise and Fall of Neoconservatism (IB TAURIS) and The Greek Crisis in the Media: Stereotyping in the International Press (Ashgate) as well as the founder of chinaandgreece.com, an institutional partner of CRI Greek. David Morris David Morris is the Pacific Islands Trade and Investment Commissioner in China, a former Australian diplomat and senior political adviser. Harvey Dzodin After a distinguished career in the US government and American media Dr. Harvey Dzodin is now a Beijing-based freelance columnist for several media outlets. While living in Beijing, he has published over 200 columns with an emphasis on arts, culture and the Belt & Road initiative. He is also a sought-after speaker and advisor in China and abroad. He currently serves as Nonresident Research Fellow of the think tank Center for China and Globalization and Senior Advisor of Tsinghua University National Image Research Center specializing in city branding. Dr. Dzodin was a political appointee of President Jimmy Carter and served as lawyer to a presidential commission. Upon the nomination of the White House and the US State Department he served at the United Nations Office in Vienna, Austria. He was Director and Vice President of the ABC Television in New York for more than two decades.