Made in America again? Not just yet

CGTN Published: 2018-09-15 15:54:09
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Editor's note: John Ross is a senior fellow at Chongyang Institute for Financial Studies under Renmin University of China. He is former director of economic and business policy for the mayor of London. The article reflects the author's opinion, and not necessarily the views of China Plus. 

In relation to myths in sections of the Chinese media regarding a (non-existent) expansion of US manufacturing, I remember being contacted by one Chinese media outlet and being asked if I would write an article on, "the implications for China of the expansion of US manufacturing."

I replied, "there are no implications, because there is no expansion of US manufacturing." The editor was astonished and said, "but a US report, says there is going to be a big expansion of US manufacturing."

This comment referred to the Boston Consulting Group report in 2011 "Made in America, Again: Why Manufacturing Will Return to the US," which argued that there was going to be a major expansion of the US manufacturing industry due to "reshoring" – a return of the US manufacturing industry from abroad.

A worker on an SUV production line on the BAIC (Beijing Automotive Group Co.) in Beijing, August 29, 2018. [Photo: VCG]

A worker on an SUV production line on the BAIC (Beijing Automotive Group Co.) in Beijing, August 29, 2018. [Photo: VCG]

My reply was simply that the wise Chinese saying says "seek truth from facts" not "seek truth from propaganda from US consulting companies."

I know that the myth of US "reshoring" and expansion of US manufacturing continues to be believed in sections of China's media although, as will be shown, it is entirely untrue.

However, the factual record seven years after this media dispute is totally clear – 11 years following the international financial crisis US manufacturing production has not even regained its previous peak level.

In this article, to use the method of "seek truth from facts," first the reality of US manufacturing production will be analyzed and then its consequences considered.

Origin of the myth of US manufacturing expansion

The origin of the myth of a major US manufacturing expansion may be traced to a report published by the Boston Consulting Group. Entitled "Made in America, Again: Why Manufacturing Will Return to the US," this report claimed: "the US, with an increasingly flexible workforce and a resilient corporate sector, is becoming an increasingly attractive place to manufacture goods consumed on this continent."

This argument was repeated, without supporting facts, by other Western commentators – the Washington Post columnist Vivek Wadha arguing: "America is destined to once again gain its supremacy in manufacturing," while more anecdotally the British Daily Telegraph proudly announced: "US exports millions of chopsticks to China!!!"

The report "Made in America, Again" claimed: "we expect companies to begin building more capacity in the US to supply North America. The early evidence of such a shift is mounting." The report then named some individual examples of how a few companies have moved their production line to China and rehired Americans. 

But drawing conclusions as big as “Made in America, Again” based on individual examples, not systematic data should itself immediately have aroused suspicion in all sections of China's media.

As a report by the US Information Technology and Innovation Foundation (ITIF) "The Myth of America's Manufacturing Renaissance," rightly noted: "the claims for a structural rebirth of US manufacturing are unfortunately based on myths and anecdotes,” states Robert Atkinson, President of ITIF. “Instead, any assessment of US manufacturing should be based on rigorous analysis and review of the official data.”

In fact, seven years after the original report "Made in America, Again" the evidence is conclusive. Far from expanding US manufacturing production has not even regained its previous peak levels.

US manufacturing production after 11 years is still below its peak

To show the factual trends in US manufacturing the chart below illustrates the development of US manufacturing production over the last 30 years.

The dynamic is clear. US manufacturing production reached its all-time peak in December 2007 – almost 11 years ago. By July 2018, the latest available data show that US manufacturing production was still five percent below this peak.

In other words, in the last 11 years, US manufacturing production has totally failed to expand – indeed it has not even regained its earlier level. The chart below shows the trend since the US peak level of production in more detail.

Far from there being a big expansion of US manufacturing, all which has occurred is a slow cyclical recovery which over a prolonged period has so far failed even its earlier previous levels of peak manufacturing output.

US manufacturing employment

The same pattern as in production may be seen in US manufacturing employment. After rising for four decades since the commencement of World War II, peak US manufacturing employment was reached in June 1979 at 19.6 million. The chart below shows it has since fallen to 12.8 million.

Looking at the more recent period in more detail, employment in US manufacturing began to decline even before US peak manufacturing was reached in December 2007 – US manufacturing employment was 14 million in January 2007 and fell thereafter. It has then failed to regain its previous level, US manufacturing employment in July 2018 was 12.8 million – 1.2 million below its level of January 2007.

Therefore, whether measured in terms of production or of employment, no expansion of US manufacturing has taken place.

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LU Xiankun Professor LU Xiankun is Managing Director of LEDECO Geneva and Associate Partner of IDEAS Centre Geneva. He is Emeritus Professor of China Institute for WTO Studies of the University of International Business and Economics (UIBE) and Wuhan University (WHU) of China and visiting professor or senior research fellow of some other universities and think tanks in China and Europe. He also sits in management of some international business associations and companies, including as Senior Vice President of Shenzhen UEB Technology LTD., a leading e-commerce company of China. Previously, Mr. LU was senior official of Chinese Ministry of Commerce and senior diplomat posted in Europe, including in Geneva as Counsellor and Head of Division of the Permanent Mission of China to the WTO and in Brussels as Commercial Secretary of the Permanent Mission of China to the EU. Benjamin Cavender Benjamin Cavender is a Shanghai based consultant with more than 11 years of experience helping companies understand consumer behavior and develop go to market strategies for China. He is a frequent speaker on economic and consumer trends in China and is often featured on CNBC, Bloomberg, and Channel News Asia. Sara Hsu Sara Hsu is an associate professor from the State University of New York at New Paltz. She is a regular commentator on Chinese economy. Xu Qinduo Xu Qinduo is CRI's former chief correspondent to Washington DC, the United States. He works as the producer, host and commentator for TODAY, a flagship talk show on current affairs. Mr. Xu contributes regularly to English-language newspapers including Shenzhen Daily and Global Times as well as Chinese-language radio and TV services. Lin Shaowen A radio person, Mr. Lin Shaowen is strongly interested in international relations and Chinese politics. As China is quite often misunderstood in the rest of the world, he feels the need to better present the true picture of the country, the policies and meanings. So he talks a lot and is often seen debating. Then friends find a critical Lin Shaowen criticizing and criticized. George N. Tzogopoulos Dr George N. Tzogopoulos is an expert in media and politics/international relations as well as Chinese affairs. He is Senior Research Fellow at the Centre International de Européenne (CIFE) and Visiting Lecturer at the European Institute affiliated with it and is teaching international relations at the Department of Law of the Democritus University of Thrace. George is the author of two books: US Foreign Policy in the European Media: Framing the Rise and Fall of Neoconservatism (IB TAURIS) and The Greek Crisis in the Media: Stereotyping in the International Press (Ashgate) as well as the founder of chinaandgreece.com, an institutional partner of CRI Greek. David Morris David Morris is the Pacific Islands Trade and Investment Commissioner in China, a former Australian diplomat and senior political adviser. Harvey Dzodin After a distinguished career in the US government and American media Dr. Harvey Dzodin is now a Beijing-based freelance columnist for several media outlets. While living in Beijing, he has published over 200 columns with an emphasis on arts, culture and the Belt & Road initiative. He is also a sought-after speaker and advisor in China and abroad. He currently serves as Nonresident Research Fellow of the think tank Center for China and Globalization and Senior Advisor of Tsinghua University National Image Research Center specializing in city branding. Dr. Dzodin was a political appointee of President Jimmy Carter and served as lawyer to a presidential commission. Upon the nomination of the White House and the US State Department he served at the United Nations Office in Vienna, Austria. He was Director and Vice President of the ABC Television in New York for more than two decades.